He joined Three Squirrels in 2016 and has served as the chief brand designer, product director, and co-founder of the sub-brand and Xiaolu Blue Blue during his 6 years of service.
He has rich experience in visual design and product operation, and is especially good at building new brands from 0 to 1. He is especially good at building new brands from 0-1. Under his promotion, DeerBlue has achieved a leap of sales of over 100 million in 218 days, and the following year, the year-on-year growth of 400%, the cumulative sales have exceeded 1 billion, becoming the leading brand of baby snacks in China.
